70s Nightclub Fashion Returns for a Comeback: Fuzzy Jackets Are the Party Season's Key Piece
While the iconic New York nightclub Studio 54 shut its doors almost four decades ago, its unique style impact continues powerful.
Currently, the focus isn't on sheer bodysuits but on the plush, fuzzy coats and stoles worn by celebrities and party enthusiasts as well.
With the holiday social calendar approaching, the distinctive Studio 54 coat is enjoying a major resurgence.
Retail Statistics Reflects the Trend
Among the hottest items from a latest partnership between a high-street brand and a London label is a short, cream, long-haired jacket with oversized lapels.
At another retailer, searches for brown fake fur coats have jumped almost 200% year on year.
The demand for pre-owned fuzzy items is also soaring, with queries for synthetic fur growing by over 250% in the last six months on a popular secondhand website.
"This is a one and done coat," says a senior style expert, adding that it serves as the main element of an outfit.
She prefers to style her own oversized shaggy version with hipster jeans or tights and short shorts.
Screen Fashion Echoes the Trend
This style is replicated in a latest streaming romantic comedy series, where a character wears a caramel furry jacket to a casual dinner.
When questioned about her bold look, the character responds, "It's what you said to look fancy. That's style!"
Emergence of the "Boom Boom" Aesthetic
The trend aligns with what a U.S. style analyst is terming "boom boom."
Inspired by the glamour and excess of the 1980s New York, this aesthetic brings to mind wads of cash, champagne, cigarettes, high hemlines, loose morals and, of course, fur.
Similar to that time, the trend is emerging during a uncertain financial climate.
Boom boom is all about dressing for the life you aspire to rather than the one you have to endure.
Modern Fabrics and Playful Luxury
Whereas animal fur was omnipresent during Studio 54's heyday, today's versions are primarily made from shearling—a secondary product of the meat industry—or man-made fabrics like acrylic.
The trend represents a tongue-in-cheek opulence—like a famous Muppet has taken over with overblown silhouettes and surprising colors.
Star Endorsement and Limited Drops
An English creator was an pioneer of this trend. Her shaggy coats with poodle-like textures have been worn by top singers.
Due to high interest, these coats are now only sold in exclusive drops. An upcoming launch includes a rose and charcoal style akin to a large pom-pom, alongside animal and zebra-print options with exaggerated fuzzy frou-frou.
"If you can only purchase a single item, you wouldn't choose it to be a basic sweater or a pair of ordinary pants, you want something dramatic," explains a magazine head.
This sentiment is echoed by a style head at a leading store, who describes it "a surprising, fun element" that doesn't require a whole new outfit.
The Ultimate Spirit Booster
In the end, the fuzzy coat can serve as a great mood lifter.
"It doesn't have to cost a fortune," says the expert, "and it will make you feel glam when the world around you is rather dreary."